Seed Stage Startup

Led a wide-range of marketing initiatives including an entire website overhaul, crowdfunding campaign, messaging/positioning for a new product line, and various other digital and content marketing activities to help fuel Zenus‘s growth.

• Revamped 15+ pages of website content to reflect new products, branding, and messaging.
• Increased monthly newsletter Open Rate from 7% to 14% (2x improvement).
• Implemented a Zenus Blog from scratch to drive website traffic and inbound leads.